The people of our generation still miss old Doodarshan. However, still it is functioning but in terms of quality and standard, it is no way near to its older version. It has now become a division of Prasar Bharati. It is one of the largest broadcasting organizations in India in terms of the infrastructure of studios and transmitters but it has seen a steep decline in viewership in homes with Cable and Satellite Television after the arrival of private television channels in India. In order to compete with these private channles, Doordarshan instead of upgrading itself, lost its simplicity, reality of plots, quality programmes, diversity of subjects, and social relevance. That’s the reason today very few people watch Doordarshan.
Presently, Doordarshan operates 21 channels – two All India channels-DD National and DD News, 11 Regional language Satellite Channels (RLSC), four State Networks (SN), an International channel, a Sports Channel DD Sports and two channels Rajya Sabha TV & DD-Lok Sabha for live broadcast of parliamentary proceedings. Doodarshan has also been famous for showing innovative and entertaining ads between its shows. Millions of Indians still cherish thoese old advertisements, public interest messages, news shows, etc. Today I have come with a list of 25 old Doordarshan Ads. Enjoy!