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Aakash: The World’s Cheapest Tablet and the Cost of the ‘Made in India’ Tag

Aakash, or UbiSlate 7+, launched as the world’s cheapest tablet to major press and the hope of increased access to technology. Developed as part of the Indian government’s plan to link 25,000 colleges and 400 universities in an e-learning programme, today its orders have crossed two million. Although manufacturing the tablets in China would have cheaper, the producers of the tablet, DataWind, opted for the “Made in India” tag.

Suneet Singh TuliJoin Suneet Singh Tuli, CEO of DataWind, for a discussion on why they chose to manufacture the tablets in India over China, the ramifications of this decision, and how this more broadly reflects on the state of comparative development and doing business in India.

Suneet Singh Tuli is the Founder and CEO of DataWind Ltd., responsible for the overall vision, strategy and execution for the company’s future. He has 20 years of experience as a serial entrepreneur, having previously launched two successful companies that conducted Initial Public Offerings (IPOs) on the Nasdaq stock market. Using patented technologies, these companies created a variety of scanning, printing and imaging products, which were sold worldwide through direct distribution and OEM/private-label channels. In these ventures he managed a team of over 250 professionals across eight countries. The innovative products and technologies created through these ventures have received numerous awards and accolades.

 

Asia Society

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